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This third volume of Politicide, like the two previous volumes, is a further compilation of the highly acclaimed and published articles written by the author over a period of many years. Each chapter details various aspects of the Arab and Muslim war against Israel, the total refusal by the Muslim and Arab world to accept the rebirth of Israel in its ancestral homeland, and the relentless attempts to murder the embattled Jewish State. Politicide is the word originally coined by an Israeli statesman to describe just such an act of State murder. This book is a must read for all who wish to better understand the background to the conflict. It provides an easily readable account of the Biblical and post-Biblical history of the Jewish homeland along with an immense amount of vital and current information.
Writing copy that sells without seeming “salesy” can be tough, but is an essential business skill. How To Write Copy That Sells is a step-by-step guide to writing fast, easy-to-read, effective copy. It's for everyone who needs to write copy that brings in cash – including copywriters, freelancers, and entrepreneurs. Inside, you'll find copywriting techniques for email marketing, web sites, social media, sales pages, ads, and direct mail. You'll also discover: The universal hidden structure behind all persuasive copy. How to avoid the most common copywriting mistakes. A simple technique for writing copy that’s easy to read. How to write powerful short copy for social media. Sample headlines, bullet points, and openings – yours to “swipe” and use as your own! Tons of templates, examples, and checklists guaranteed to improve your copy. ...And much, much more! Writing Copy That Sells is your indispensable guide to creating fresh, fast, effective copy that generates sales like magic.
"With memorable characters and page-turning thrills, A Blade So Black is the fantasy book I've been waiting for my whole life. Alice is Black Girl Magic personified." —Angie Thomas, #1 New York Times-bestselling author of The Hate U Give In this thrilling sequel to A Blade So Black, Alice goes deeper into a dark version of Wonderland. Still reeling from her recent battle (and grounded until she graduates), Alice must abandon her friends to complete her mission: find The Heart and prevent the Red Lady's rise. But the deeper she ventures into Wonderland, the more topsy-turvy everything becomes. It’s not until she’s at her wits end that she realizes—Wonderland is trying to save her. There’s a new player on the board; a poet capable of using Nightmares to not only influence the living but raise the dead. This Poet is looking to claim the Black Queen’s power—and Alice's budding abilities—as their own. Dreams have never been so dark in Wonderland, and if there is any hope of defeating this mystery poet’s magic, Alice must confront the worst in herself, in the people she loves, and in the very nature of fear itself. An Imprint Book Praise for A Blade So Black: "Mixing elements of Alice in Wonderland and Buffy the Vampire Slayer... a delectable urban twist on beloved fairy tales." —Entertainment Weekly "A brash, refreshing, vitally diverse retelling of a classic... You need this book." —Tor.com "This really is Lewis Carroll by way of Buffy, and it makes for a fun, gritty urban fantasy... will set the new standard for teen readers." —NPR "A dark, thrilling fantasy-meets-contemporary story with a kickass heroine." —Bustle
My First Recession starts after the party is over. This study maps the transition of critical Internet culture from the mid to late 1990s Internet craze to the dotcom crash, the subsequent meltdown of global financial markets and 9/11. In his discussion of the dotcom boom-and-bust cycle, Geert Lovink lays out the challenges faced by critical Internet culture today. In a series of case studies, Lovink meticulously describes the ambivalent attitude that artists and activists take as they veer back and forth between euphoria and skepticism. As a part of this process, Lovink examines the internal dynamics of virtual communities through an analysis of the use of moderation and "collaborative filtering" on mailing lists and weblogs. He also confronts the practical and theoretical problems that appear as artists join the growing number of new-media education programs. Delving into the unexplored gold mines of list archives and weblogs, Lovink reveals a world that is largely unknown to both the general public and the Internet visionaries. Book jacket.
The inside scoop... for when you want more than the official line! Microsoft Office Word 2007 may be the top word processor, but to use it with confidence, you'll need to know its quirks and shortcuts. Find out what the manual doesn't always tell you in this insider's guide to using Word in the real world. How do you use the new Ribbon? What's the best way to add pictures? From deciphering fonts to doing mass mailings, first get the official way, then the best way from an expert. Unbiased coverage on how to get the most out of Word 2007, from applying templates and styles to using new collaboration tools Savvy, real-world advice on creating document for the Web, saving time with macros, and punching up docs with SmartArt. Time-saving techniques and practical guidance on working around Word quirks, avoiding pitfalls, and increasing your productivity. Tips and hacks on how to customize keyboard shortcuts, how to embed fonts, and quick ways to get to Help. Sidebars and tables on TrueType versus Printer fonts, World 2007 View modes, and tabs in Word 2007. Watch for these graphic icons in every chapter to guide you to specific practical information. Bright Ideas are smart innovations that will save you time or hassle. Hacks are insider tips and shortcuts that increase productivity. When you see Watch Out! heed the cautions or warnings to help you avoid common pitfalls. And finally, check out the Inside Scoops for practical insights from the author. It's like having your own expert at your side!
Learn What Usability Really Is, Why to Strive for It, and How to Achieve It "Highly useable" software is easy to use. It does what you expect it to. And it does it well. It's not easy to build but as this book demonstrates, it's well worth the effort. Highly useable software is highly successful software—and everyone wins. Inside, an accomplished programmer who has made usability his business systematically explores the world of programming, showing you how every aspect of the work is implicated in the usability of the final product. This is not just an "issues" book, however, but systematic, real-world instructions for developing applications that are better in every way. As you'll learn, there's no such thing as "intuitive" software. Instead, there are just the factors that make it highly useable: simplicity, consistency, the recognition of accepted conventions, and the foregrounding of the user's perspective. With these principles under your belt, you'll quickly discover dozens of ways to make your applications more useable: Making windows and dialog boxes easy to comprehend and use Designing software that is time- and resource-efficient Making your software easy to navigate Reducing the complexity of reports and other presentations of data Understanding how the wrong programming decisions can limit usability Ensuring smooth starts and stops Capitalizing on the usability advantages of object-oriented programming Understanding how usability affects your product's financial success Using the testing process to improve usability Promoting usability in training, installation, and online help Making management decisions that will benefit software usability Some chapters are written primarily for programmers, one primarily for managers. Most are for everyone, and all are filled with illuminating, usually amusing examples drawn from both inside and outside the technical world. A helpful appendix provides information on standards, usability groups, and sources for more information.
The first book to reveal and dissect the technical aspect of many social engineering maneuvers From elicitation, pretexting, influence and manipulation all aspects of social engineering are picked apart, discussed and explained by using real world examples, personal experience and the science behind them to unraveled the mystery in social engineering. Kevin Mitnick—one of the most famous social engineers in the world—popularized the term “social engineering.” He explained that it is much easier to trick someone into revealing a password for a system than to exert the effort of hacking into the system. Mitnick claims that this social engineering tactic was the single-most effective method in his arsenal. This indispensable book examines a variety of maneuvers that are aimed at deceiving unsuspecting victims, while it also addresses ways to prevent social engineering threats. Examines social engineering, the science of influencing a target to perform a desired task or divulge information Arms you with invaluable information about the many methods of trickery that hackers use in order to gather information with the intent of executing identity theft, fraud, or gaining computer system access Reveals vital steps for preventing social engineering threats Social Engineering: The Art of Human Hacking does its part to prepare you against nefarious hackers—now you can do your part by putting to good use the critical information within its pages.