seinfeldia 3

Book Title : Seinfeldia
Author : Jennifer Keishin Armstrong
Publisher : Simon and Schuster
Release Date : 2017-06-06
Pages : 336
ISBN : 9781476756110
Available Language : English, Spanish, And French
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"An uproarious behind-the-scenes account of the creation of the hit television series describes how comedians Larry David and Jerry Seinfeld dreamed up the idea for an unconventional sitcom over coffee and how, despite network skepticism and minimal plotlines, achieved mainstream success, "--NoveList.

Book Title : Sex and the City and Us
Author : Jennifer Keishin Armstrong
Publisher : Simon and Schuster
Release Date : 2018-06-05
Pages : 256
ISBN : 9781501164842
Available Language : English, Spanish, And French
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The bestselling author of Seinfeldia offers a fascinating retrospective of the iconic and award-winning television series, Sex and the City, in a “bubbly, yet fierce cultural dissection of the groundbreaking show” (Chicago Tribune). This is the story of how a columnist, two gay men, and a writers’ room full of women used their own poignant, hilarious, and humiliating stories to launch a cultural phenomenon. They endured shock, slut-shaming, and a slew of nasty reviews on their way to eventual—if still often begrudging—respect. The show wasn’t perfect, but it revolutionized television for women. When Candace Bushnell began writing for the New York Observer, she didn’t think anyone beyond the Upper East Side would care about her adventures among the Hamptons-hopping media elite. But her struggles with singlehood struck a chord. Beverly Hills, 90210 creator Darren Star brought her vision to an even wider audience when he adapted the column for HBO. Carrie, Miranda, Charlotte, and Samantha launched a barrage of trends, forever branded the actresses that took on the roles, redefined women’s relationship to sex and elevated the perception of singlehood. Featuring exclusive new interviews with the cast and writers, including star Sarah Jessica Parker, creator Darren Star, executive producer Michael Patrick King, and author Candace Bushnell, “Jennifer Keishin Armstrong brings readers inside the writers’ room and into the scribes’ lives…The writing is fizzy and funny, but she still manages an in-depth look at a show that’s been analyzed for decades, giving readers a retrospective as enjoyable as a $20 pink cocktail” (The Washington Post). Sex and the City and Us is both a critical and nostalgic behind-the-scenes look at a television series that changed the way women see themselves.

Book Title : Like Everyone Else but Different
Author : Morton Weinfeld
Publisher : McGill-Queen's Press - MQUP
Release Date : 2018-03-21
Pages : 452
ISBN : 9780773553088
Available Language : English, Spanish, And French
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Liberal democratic societies with diverse populations generally offer minorities two usually contradictory objectives: the first is equal integration and participation; the second is an opportunity, within limits, to retain their culture. Yet Canadian Jews are successfully integrated into all domains of Canadian life, while at the same time they also seem able to retain their distinct identities by blending traditional religious values and rituals with contemporary cultural options. Like Everyone Else but Different illustrates how Canadian Jews have created a space within Canada’s multicultural environment that paradoxically overcomes the potential dangers of assimilation and diversity. At the same time, this comprehensive and data-driven study documents and interprets new trends and challenges including rising rates of intermarriage, newer progressive religious options, finding equal space for women and LGBTQ Jews, tensions between non-Orthodox and Orthodox Jews, and new forms of real and perceived anti-Semitism often related to Israel or Zionism, on campus and elsewhere. The striking feature of the Canadian Jewish community is its diversity. While this diversity can lead to cases of internal conflict, it also offers opportunities for adaptation and survival. Seventeen years after its first publication, this new edition of Like Everyone Else but Different provides definitive updates that blend research studies, survey and census data, newspaper accounts and articles, and the author’s personal observations and experiences to provide an informative, provocative, and fascinating account of Jewish life and multiculturalism in contemporary Canada.

Book Title : Hit Makers
Author : Derek Thompson
Publisher : Penguin UK
Release Date : 2017-02-07
Pages : 320
ISBN : 9780241216057
Available Language : English, Spanish, And French
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What makes a hit a hit? In Hit Makers, Atlantic Senior Editor Derek Thompson puts pop culture under the lens of science to answer the question that every business, every producer, every person looking to promote themselves and their work has asked. Drawing on ancient history and modern headlines - from vampire lore and Brahms's Lullaby to Instagram - Thompson explores the economics and psychology of why certain things become extraordinarily popular. With incisive analysis and captivating storytelling, he reveals that, though blockbuster films, Internet memes and number-one songs seem to have come out of nowhere, hits actually have a story and operate by certain rules. People gravitate towards familiar surprises: products that are bold and innovative, yet instantly comprehensible. Whether he is uncovering the secrets of JFK and Barack Obama's speechwriters or analysing the unexpected reasons for the success of Fifty Shades of Grey, Thompson goes beyond the cultural phenomena that make the news by revealing the desires that make us all human. While technology might change, he shows, our innate preferences do not, and throughout history hits have held up a mirror to ourselves. From the dawn of Impressionist art to the future of Snapchat, from small-scale Etsy entrepreneurs to the origin of Star Wars, Derek Thompson tells the fascinating story of how culture happens - and where genius lives.

Book Title : Market based Management
Author : Roger J. Best
Publisher :
Release Date : 2000
Pages : 385
ISBN : 0130145467
Available Language : English, Spanish, And French
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For courses in Marketing Management and Marketing Strategy. The third edition will retain its focus and strengths (more applied/focused on customer value and profitability) while addressing weaknesses.

Book Title : Guts
Author : Paul Vigna
Publisher : HarperCollins
Release Date : 2017-10-03
Pages : 336
ISBN : 9780062666130
Available Language : English, Spanish, And French
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In this first and only guide to AMC’s exceptional hit series The Walking Dead, the Wall Street Journal’s Walking Dead columnist celebrates the show, its storylines, characters, and development, and examines its popularity and cultural resonance. From its first episode, The Walking Dead took fans in the United States and across the world by storm, becoming the highest-rated series in the history of cable television. After each episode airs, Paul Vigna writes a widely read column in which he breaks down the stories and considers what works and what doesn’t, and tries to discern the small details that will become larger plot points. So how did a basic cable television show based on Robert Kirkman's graphic comic series, set in an apocalyptic dog-eat-dog world filled with flesh-eating zombies and even scarier human beings, become a ratings juggernaut and cultural phenomenon? Why is the show such a massive hit? In this playful yet comprehensive guide, Vigna dissect every aspect of The Walking Dead to assess its extraordinary success. In the vein of Seinfeldia,Vigna digs into the show’s guts, exploring its roots, storyline, relevance for fans and the wider popular culture, and more. He explores how the changing nature of television and media have contributed to the show’s success, and goes deep into the zombie genre, delineating why it’s different from vampires, werewolves, and other monsters. He considers why people have found in zombies a mirror for their own fears, and explains how this connection is important to the show’s popularity. He interviews the cast and crew, who share behind-the-scenes tales, and introduces a cross-section of its diverse and rabid viewership, from fantasy nerds to NFL stars. Guts is a must have for every Walking Dead fan.

Book Title : The Way We All Became The Brady Bunch
Author : Kimberly Potts
Publisher : Hachette UK
Release Date : 2019-12-03
Pages : 288
ISBN : 9781538716595
Available Language : English, Spanish, And French
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In celebration of the Brady Bunch's 50th anniversary, TV writer Kimberly Potts writes a Seinfeldia-like definitive history of the show that changed the family sitcom and made an indelible impact on pop culture. There isn't a person in this country who hasn't heard of The Brady Bunch. Whether it's the show they watched growing up, or the one their parents did--whether adored, or great to poke fun at--The Brady Bunch is unarguably one of the most enduring and inspiring TV shows of our time. It's lived a dozen lives, from its original comedy debut and big-screen movies, to the Emmy-winning TV auteurs it has inspired--everyone from Vince Gilligan to Jill Soloway--and promises to live many more. In The Way We All Became the Brady Bunch, TV and pop culture writer Kimberly Potts will draw upon her deep knowledge of and appreciation for The Brady Bunch and television and pop culture history, as well as her contacts, connections, and experience, to provide an industry insider narrative of The Brady Bunch. With fresh interviews, The Way We All Became the Brady Bunch will examine the show's lasting effects on its audience and take readers behind-the-scenes and into the lives of our most beloved characters, all to document why The Brady Bunch was one of the most groundbreaking shows of its time--and why it remains to this day, unforgettable.

Book Title : Springfield Confidential
Author : Mike Reiss
Publisher : HarperCollins
Release Date : 2018-06-12
Pages : 320
ISBN : 9780062748041
Available Language : English, Spanish, And French
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A "Must" pick by Entertainment Weekly An A.V. Club "Best Books of June" selection A "New and Noteworthy" selection by USA Today In celebration of The Simpsons thirtieth anniversary, the show’s longest-serving writer and producer offers a humorous look at the writing and making of the legendary Fox series that has become one of the most revered artistic achievements in television history. Four-time Emmy winner Mike Reiss—who has worked on The Simpsons continuously since episode one in 1989—shares stories, scandals, and gossip about working with America’s most iconic cartoon family ever. Reiss explains how the episodes are created, and provides an inside look at the show’s writers, animators, actors and celebrity guests. He answers a range of questions from Simpsons fans and die-hards, and reminisces about the making of perennially favorite episodes. In his freewheeling, irreverent comic style, Reiss reflects on his lifetime inside The Simpsons—a personal highlights reel of his achievements, observations, and favorite stories. Springfield Confidential exposes why Matt Groening decided to make all of the characters yellow; dishes on what it’s like to be crammed in a room full of funny writers sixty hours a week; and tells what Reiss learned after traveling to seventy-one countries where The Simpsons is watched (ironic note: there’s no electricity in many of these places); and even reveals where Springfield is located! He features unique interviews with Judd Apatow, who also provided the foreword, and Conan O'Brien, as well as with Simpsons legends Al Jean, Nancy Cartwright, Dan Castellaneta, and more. Like Cary Elwes’ As You Wish, Jennifer Keishin Armstrong’s Seinfeldia, and Chris Smith’s The Daily Show: An Oral History, Springfield Confidential is a funny, informational, and exclusive look at one of the most beloved programs in all of television land.