likeable social media

Book Title : Likeable Social Media How to Delight Your Customers Create an Irresistible Brand and Be Generally Amazing on Facebook Other Social Networks
Author : Dave Kerpen
Publisher : McGraw Hill Professional
Release Date : 2011-06-07
Pages : 272
ISBN : 0071769501
Available Language : English, Spanish, And French
DOWNLOAD READ ONLINE
EBOOK SYNOPSIS:

THE NEW YORK TIMES AND USA TODAY BESTSELLER! The secret to successful word-of-mouth marketing on the social web is easy: BE LIKEABLE. A friend's recommendation is more powerful than any advertisement. In the world of Facebook, Twitter, and beyond, that recommendation can travel farther and faster than ever before. Likeable Social Media helps you harness the power of word-of-mouth marketing to transform your business. Listen to your customers and prospects. Deliver value, excitement, and surprise. And most important, learn how to truly engage your customers and help them spread the word. Praise for Likeable Social Media: Dave Kerpen's insights and clear, how-to instructions on building brand popularity by truly engaging with customers on Facebook, Twitter, and the many other social media platforms are nothing short of brilliant. Jim McCann, founder of 1-800-FLOWERS.COM and Celebrations.com Alas, common sense is not so common. Dave takes you on a (sadly, much needed) guided tour of how to be human in a digital world. Seth Godin, author of Poke the Box Likeable Social Media cuts through the marketing jargon and technical detail to give you what you really need to make sense of this rapidly changing world of digital marketing and communications. Being human — being likeable — will get you far. Scott Monty, Global Digital Communications, Ford Motor Company Dave gives you what you need: Practical, specific how-to advice to get people talking about you. Andy Sernovitz, author of Word of Mouth Marketing: How Smart Companies Get People Talking

Book Title : Exam Prep for Likeable Social Media Revised and Expanded
Author : David Mason
Publisher : Rico Publications
Release Date : 2019-07-16
Pages : 800
ISBN : PKEY:QA3036223
Available Language : English, Spanish, And French
DOWNLOAD READ ONLINE
EBOOK SYNOPSIS:

5,600 Exam Prep questions and answers. Ebooks, Textbooks, Courses, Books Simplified as questions and answers by Rico Publications. Very effective study tools especially when you only have a limited amount of time. They work with your textbook or without a textbook and can help you to review and learn essential terms, people, places, events, and key concepts.

Book Title : Exam Prep for Likeable Social Media How to Delight Your
Author : David Mason
Publisher : Rico Publications
Release Date : 2019-07-17
Pages : 800
ISBN : PKEY:QA3034512
Available Language : English, Spanish, And French
DOWNLOAD READ ONLINE
EBOOK SYNOPSIS:

5,600 Exam Prep questions and answers. Ebooks, Textbooks, Courses, Books Simplified as questions and answers by Rico Publications. Very effective study tools especially when you only have a limited amount of time. They work with your textbook or without a textbook and can help you to review and learn essential terms, people, places, events, and key concepts.

Book Title : Exam Prep for Likeable Social Media How to Delight Your Customers Create an Irresistible Brand and Be Generally Amazing on Facebook Other Social Networks
Author : David Mason
Publisher : Rico Publications
Release Date : 2019-07-19
Pages : 800
ISBN : PKEY:QA3031273
Available Language : English, Spanish, And French
DOWNLOAD READ ONLINE
EBOOK SYNOPSIS:

5,600 Exam Prep questions and answers. Ebooks, Textbooks, Courses, Books Simplified as questions and answers by Rico Publications. Very effective study tools especially when you only have a limited amount of time. They work with your textbook or without a textbook and can help you to review and learn essential terms, people, places, events, and key concepts.

Book Title : Exam Prep for Likeable Social Media Revised and Expanded How to Delight Your Customers Create an Irresistible Brand and Be Amazing on Facebook Twitter LinkedIn Instagram Pinterest and More
Author : David Mason
Publisher : Rico Publications
Release Date : 2019-07-07
Pages : 800
ISBN : PKEY:QA3036364
Available Language : English, Spanish, And French
DOWNLOAD READ ONLINE
EBOOK SYNOPSIS:

5,600 Exam Prep questions and answers. Ebooks, Textbooks, Courses, Books Simplified as questions and answers by Rico Publications. Very effective study tools especially when you only have a limited amount of time. They work with your textbook or without a textbook and can help you to review and learn essential terms, people, places, events, and key concepts.

Book Title : Likeable Social Media Third Edition
Author : Dave Kerpen
Publisher : McGraw Hill Professional
Release Date : 2019-02-22
Pages : 320
ISBN : 9781260453294
Available Language : English, Spanish, And French
DOWNLOAD READ ONLINE
EBOOK SYNOPSIS:

Harness the power of social media to attract new customers and transform your business! More than three billion people are now on social media. If you’re not in the social media marketing game, you’re not in the game at all. From one of the world’s leading figures in the world of social media marketing, Likeable Social Media reveals everything you need to know about building your brand and attracting & retaining loyal customers through smart, savvy social media engagement. This updated edition of the bestselling classic is packed with expert advice and new case studies that demonstrate the latest best practices. You’ll find critical information about new and relevant social media platforms, such as Snapchat, along with updated tools, and tactics around video, mobile, paid media, and data; and need-to-know insights into existing platforms/content, including Instagram, LinkedIn and Facebook stories. Likeable Social Media shows you how to: •Engage customers and crowdsource innovation online •Create content that resonates with consumers and provides value•Integrate social media into the entire customer experience•Effectively deal with criticism and negative feedback on social media•Grow your audience across social channels, and much more

Book Title : Likeable Social Media Revised and Expanded How to Delight Your Customers Create an Irresistible Brand and Be Amazing on Facebook Twitter LinkedIn Instagram Pinterest and More
Author : Dave Kerpen
Publisher : McGraw Hill Professional
Release Date : 2015-03-20
Pages : 304
ISBN : 9780071836333
Available Language : English, Spanish, And French
DOWNLOAD READ ONLINE
EBOOK SYNOPSIS:

The New York Times and USA Today bestseller—updated to bring you up to speed on the latest social media sites, features, and strategies From one of the world's leading figures in social media marketing, networking, and business applications comes the heavily revised and updated edition of the Likeable Social Media. Dave Kerpen is CEO of Likeable Local and Likeable Media, which has won two WOMMY awards from the Word of Mouth Marketing Association (WOMMA) for excellence in word-of-mouth marketing.

Book Title : The Likeable Social Business
Author : Dave Kerpen
Publisher : McGraw Hill Professional
Release Date : 2013-02-01
Pages : 272
ISBN : 9780071827737
Available Language : English, Spanish, And French
DOWNLOAD READ ONLINE
EBOOK SYNOPSIS:

TWO EBOOKS IN ONE Likeable Social Media THE NEW YORK TIMES AND USA TODAY BESTSELLER! In Likeable Social Media, Dave Kerpen reveals the secrets to building a brand's popularity by being authentic, engaging, and transparent on Facebook and other social media sites. He shares the methods he has used to successfully redefine the brands of a number of large companies, including 1-800-FLOWERS and Cumberland Farms. Complete with serious strategies communicated with wit and humor, this book is the definitive source for using social media to win new customers, gather valuable feedback, and increase the bottom line. “Dave Kerpen’s insights and clear, how-to instructions on building brand popularity by truly engaging with customers on Facebook, Twitter, and the many other social media platforms are nothing short of brilliant.” Jim McCann, founder of 1-800-FLOWERS.COM and Celebrations.com Likeable Business Likeable Business lays out the eleven strategies small- and mid-sized companies can use to increase profits and spur growth. Kerpen explains how to ensure that every aspect of a business incorporates the elements of likeability, including transparency, accountability, responsiveness, and authenticity—and how they benefit business goals.

Book Title : Guerrilla Social Media Marketing
Author : Jay Levinson
Publisher : Entrepreneur Press
Release Date : 2010-10-01
Pages : 250
ISBN : 9781613080092
Available Language : English, Spanish, And French
DOWNLOAD READ ONLINE
EBOOK SYNOPSIS:

Equipping you with action plans, implementation steps and more than 100 marketing weapons, Jay Conrad Levinson, The Father of Guerrilla Marketing, and social media expert Shane Gibson teach you how to combine the timeless principles of guerrilla marketing with the latest social media applications and networks. Discarding overwhelming statistics, buzzwords and acronyms, Levinson and Gibson provide a step-by-step social media attack plan. Following their take-no-prisoners guerilla approach, you’ll learn how to identify unconventional social media opportunities, engage customers, motivate action, and capture profits away from your competitors. Includes: • 19 secrets every guerrilla social media marketer needs to know • The Guerrilla Social Media Toolkit • The Seven-Sentence Social Media Attack Plan • 22-point social site and blog checklist • 20 types of ROI • Free guerrilla intelligence tools • Future social media weapons that are worth knowing about • And more! This is THE social media guerrilla’s go-to guide—learn how to employ a social media plan that earns attention—and profits!

Book Title : Likeable Business Why Today s Consumers Demand More and How Leaders Can Deliver
Author : Dave Kerpen
Publisher : McGraw Hill Professional
Release Date : 2012-11-02
Pages : 256
ISBN : 9780071800488
Available Language : English, Spanish, And French
DOWNLOAD READ ONLINE
EBOOK SYNOPSIS:

Dave Kerpen’s follow-up to his bestselling Likeable Social Media gives business owners and marketers time-tested strategies for growing revenue Likeable Business lays out the eleven strategies companies can use to leverage likeability to increase profits and spur growth. Kerpen explains how to ensure that every aspect of a business communicates transparency, accountability, responsiveness, and authenticity—which customers find more likeable than traditional marketing campaigns. Dave Kerpen is cofounder and CEO of the marketing firm Likeable Media, included in the INC 500 fastest-growing private companies in the United States for both 2011 and 2012. He is the author of the New York Times bestselling book Likeable Social Media and is a frequent keynote speaker.