A riveting and beautifully designed YA biography that shows how a once-bullied school boy became an iconic visionary who the New York Times described as "arguably the most important and successful entrepreneur in the world." Elon Musk is the visionary behind SpaceX and CEO of the electric car company Tesla. He is working on unique and daring improvements to both public transit and solar energy. And then, there's his highly-publicized plans for colonizing Mars... But behind the mind-blowing headlines and legendary drive is the story of a bullied and beaten school boy, who through creativity and determination decided to rewrite his story and find his own way to make the world a better place. And to do so with a sense of fun and style. From hosting raves to pay for college to re-writing the rules on space travel, Elon Musk has always gone his own way. And now, award-winning investigative journalist, Anna Crowley Redding takes readers on a well-researched trip through Elon's life and accomplishments.
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Whether it is the effects of climate change, the avalanche of electronic and plastic waste or the substandard living and working conditions of billions of our fellow global citizens, our ability to deal with unsustainability will define the twenty-first century. Given that most consumption is mediated through products and services, the critical question for designers is: How can we radically reshape these into tools for sustainable living? As a guide and reference text, Product Design and Sustainability provides design students, practitioners and educators with the breadth and depth needed to integrate the most appropriate sustainable strategies into their practice. It establishes the principles that underpin sustainability and introduces a diverse range of social, economic and environmental design responses and tools available to designers. The numerous real-world examples illustrate how these strategies play out in different product sectors and reinforce the view that sustainability is the most positive opportunity and creative challenge facing designers today. This book: delivers a comprehensive guide to the principles of sustainability and how they apply to product design that can readily be integrated into curricula and design practice reveals many of the issues specific product sectors are facing, and provides the depth and breadth needed for formulating and developing sustainable design strategies to address these issues empowers and inspires designers to engage with sustainability through its many examples and insightful interviews with practitioners is fully illustrated with over 300 photographs, graphs and diagrams and supported by chapter summaries, annotated further reading suggestions, and a glossary.
The resources of both governments and traditional philanthropy are either barely growing or in decline, yet the problems of poverty, ill-health, and environmental degradation balloon daily. It is therefore increasingly clear that we urgently need new models for financing and promoting social and environmental objectives. Fortunately, a significant revolution appears to be underway on the frontiers of philanthropy and social investing, tapping not only philanthropy, but also private investment capital, and providing at least a partial response to this dilemma. This book examines the new actors and new tools that form the heart of this revolution, and shows how they are reshaping the way we go about supporting solutions to social and environmental problems throughout the world. With contributions from leading experts in the field, New Frontiers of Philanthropy provides a comprehensive analysis of the many new institutions that have surfaced on this new frontier of philanthropy and social investment; the new tools and instruments these institutions are bringing to bear; the challenges that these actors and tools still encounter; and the steps that are needed to maximize their impact. The result is a powerful and accessible guide to developments that are already bringing significant new resources into efforts to solve the world's problems of poverty, ill-health, and environmental degradation; unleashing new energies and new sources of ingenuity for social and environmental problem-solving; and generating new hope in an otherwise dismal scenario of lagging resources and resolve. Investors, philanthropists, social entrepreneurs, nonprofit leaders, business executives, government officials, and students the world over will find much to build on in these pages.
Part of the TED series: How We'll Live on Mars It sounds like science fiction, but award-winning journalist Stephen Petranek considers it fact: within 20 years, humans will live on Mars. We'll need to. In this sweeping, provocative book that mixes business, science and human reporting, Petranek makes the case that living on Mars is an essential back-up plan for humanity, and explains in fascinating detail just how it will happen. It's clear that the race is on. Private companies (driven by iconoclastic entrepreneurs like Elon Musk and Sir Richard Branson); Dutch reality show / space mission Mars One; NASA and the Chinese government are among the many groups competing to plant the first stake on Mars and open the door for human habitation. For Elon Musk, it's the "ultimate awesome thing." For other entrepreneurs, it's about competition and opportunity. For NASA, the Chinese government, and the leagues of other private companies and foreign nationals racing to get to Mars, there are more urgent reasons as well: life on Mars has potential life-saving possibilities for those of us on earth. Depleting water supplies, overwhelming climate change and a host of other disasters - from terrorist attacks to meteor strikes - all loom large. We must become a space-faring species to survive. In this close-up narrative chronicle, Petranek introduces the circus of lively characters all engaged in a big-money, big-drama effort to expand the limits of human knowledge - and life - by being the first to settle on the Red Planet.How We'll Live on Marsbrings first-hand reporting, interviews with key players and extensive research to bear on the question of how we can best, and most plausibly, expect to see life on Mars - within the next 20 years. Petranek can also be seen discussing his fascinating ideas in his TEDTalk 10 Ways The World Could End.
A MINING COLONY ON THE MOON. A DEADLY MISSION. AND A SECRET BIGGER THAN TWO WORLDS. It’s the 22nd Century. A tough, pioneering people mine the moon for Helium-3 to produce energy for a desperate, war-torn Earth. Sixteen-year-old Crater Trueblood loves his job as a Helium-3 miner. But when he saves a fellow miner, his life changes forever. Impressed by his heroism, the owner of the mine orders Crater to undertake a dangerous mission. Crater doubts himself, but has no choice. He must go. With the help of Maria, the mine owner’s frustrating but gorgeous granddaughter, and his gillie—a sentient and sometimes insubordinate clump of slime mold cells—Crater must fight both human and subhuman enemies. He’ll battle his way across a thousand miles of deadly lunar terrain and face genetically altered super warriors in his quest to recover an astonishing object that will alter the lives of everyone on the moon. “Long-haul trucking on the Moon . . . with raiders, romance and a secret mission . . . High adventure on the space frontier.” —Kirkus Reviews
The incredible true story of the twelve boys trapped with their coach in a flooded cave in Thailand and their inspiring rescue. On June 23, 2018, twelve members of the Wild Boars soccer team and their coach were exploring the Tham Luang cave complex in northern Thailand when disaster struck. A rainy season downpour flooded the tunnels, trapping them as they took shelter on a shelf of the dark cave. Eight days of searching yielded no signs of life, but on July 2 they were discovered by two British divers. The boys and their coach were eventually rescued in an international operation that took three days. What could have been a terrible tragedy became an amazing story of survival. Award-winning author Marc Aronson brings us the backstory behind how this astounding rescue took place. Rising Water highlights the creative thinking and technology that made a successful mission possible by examining the physical, environmental, and psychological factors surrounding the rescue. From the brave Thai Navy SEAL who lost his life while placing oxygen tanks along the passageways of the cave, to the British divers that ultimately swam the boys to safety, to the bravery of the boys and their coach, this is the breathtaking rescue that captivated the entire world.
FT BUSINESS BOOK OF THE MONTH - MAY 'Ask forgiveness, not permission! A unique approach...reminds me of the fun we've had with our airlines' - Sir Richard Branson 'I'd rather be a pirate than join the navy' Steve Jobs 'Totally compelling' Ed Miliband, Reasons to be Cheerful podcast 'A model for how to break the system and create radical change' Joy Lo Dico, Evening Standard 'Be More Pirate feels so important as it looks to history to help us grip the future' Martha Lane Fox CBE, Founder of Lastminute.com 'This isn't a book, it's the beginning of a movement. Be More Pirate should come with a health warning' Tom Goodwin, author of Digital Darwinism 'A refreshing, entertaining and inspiring perspective on work, leadership and why we do what we do' Bruce Daisley, VP, Twitter 'A controversial call to arms, this contrarianism is exactly what we need to course correct 'the corporation'' Arlo Brady, CEO of Freud Communications ----- Pirates didn't just break the rules, they rewrote them. They didn't just reject society, they reinvented it. Pirates didn't just challenge the status-quo, they changed everyfuckingthing. Pirates faced a self-interested establishment, a broken system, industrial scale disruption and an uncertain future. Sound familiar? Pirates stood for MISCHIEF, PURPOSE and POWER. And you can too. In Be More Pirate, Sam Conniff Allende unveils the innovative strategies of Golden Age pirates, drawing parallels between the tactics and teachings of legends like Henry Morgan and Blackbeard with modern rebels, like Elon Musk, Malala and Banksy. Featuring takeaway sections and a guide to build you own pirate code 2.0, Be More Pirate will show you how to leave your mark on the 21st century. Whatever your ambitions, ideas and challenges, Be More Pirate will revolutionize the way you live, think and work today, and tomorrow. So what are you waiting for? Order now and join the rebellion. ----- Sam Conniff Allende is the founder and former CEO of Livity, a multi-award-winning youth marketing agency. Sam has led the unlikeliest collaborations between brands and bright young people on the edges of society, resulting in real innovation. He has worked with Google, Unilever, PlayStation and Dyson, and regularly speaks and runs Be More Pirate workshops at these industry-leading companies. Sam believes in the power of professional rule-breaking and is on a mission to instigate modern mutinies in organisations around the world, where the teams takeover the running of the ship to ultimately become more accountable, motivated and rebellious.
The author of the National Book Critics Circle Award-winning Weapons and Hope edits a collection of the finest science and nature writing. Original. 30,000 first printing.
What could your company accomplish if it could attract and retain employees who buy into your organization’s mission 100%? Culture Wins is a practical yet challenging modern guidebook for organizations that want to own the future. Its firsthand insights into building a contagious culture will drive sustainable growth and innovation for any organization. You will build a healthy workplace, increase revenue, and change the world with the lessons you’ll learn. Stop losing employees, grow your team, and build a contagious company culture that outlasts the competition. There are books on general team building, there are books on workplace best practices, and there are books on leadership—but there is not a book that shows forward-thinking leaders how to integrate it into today’s new job-hopping culture. William Vanderbloemen uses his company’s proven experience in staffing and organizational consulting to provide a global perspective of effective, thriving cultures—and how to create them.
Although culture is what gives companies the ability to survive, it is often addressed only after problems have emerged. While it is true that corporate culture cannot be put into numbers, it can be visualized and modeled using the author's Culture Map. The values underlying all corporate cultures are represented in seven colors which combine to form individual patterns. The Culture Map can be used as a basis for successful change and innovation processes, mergers, and integrations. When managers and employees see where they are trying to go, it enables them to take the appropriate decisions and actions. "This is the perfect (work-)book for those who want to know what makes their organization tick and who want to actively sculpt its success." Carina Kontio, Handelsblatt "An extensive introduction to the topic of corporate culture with vivid case studies and graphics. Very attractive design and great visual transfer." acquisa