The New York Times bestselling author draws from his popular show #AskGaryVee to offer surprising, often outrageous, and imminently useful and honest answers to everything you’ve ever wanted to know—and more—about navigating the new world. Gary Vaynerchuk—the inspiring and unconventional entrepreneur who introduced us to the concept of crush it—knows how to get things done, have fun, and be massively successful. A marketing and business genius, Gary had the foresight to go beyond traditional methods and use social media tools such as Twitter, Facebook, and YouTube to reach an untapped audience that continues to grow. #AskGaryVee showcases the most useful and interesting questions Gary has addressed on his popular show. Distilling and expanding on the podcast’s most urgent and evergreen themes, Gary presents practical, timely, and timeless advice on marketing, social media, entrepreneurship, and everything else you’ve been afraid to ask but are dying to know. Gary gives you the insights and information you need on everything from effectively using Twitter to launching a small business, hiring superstars to creating a personal brand, launching products effectively to staying healthy—and even buying wine. Whether you’re planning to start your own company, working in digital media, or have landed your first job in a traditional company, #AskGaryVee is your essential guide to making things happen in a big way.
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#AskGaryVee by Gary Vaynerchuk | Summary & Analysis Preview: #AskGaryVee is entrepreneur and social media expert Gary Vaynerchuk’s guide to leadership and media. Structured in the form of questions and answers, #AskGaryVee follows the model of Vaynerchuk’s YouTube show, in which he responds to a wide variety of inquiries—both personal and professional—from his followers. The book returns to questions that Vaynerchuk was asked on the show during the past two years in an attempt to update his responses, change his view on certain points, and consolidate the information scattered across hundreds of episodes of a web series into a single handbook for aspiring entrepreneurs. Every company in every kind of business also needs to think like a media company. Whether a business is selling wine, dog chews, or cars, the prevalence of digital media means that to abstain from speaking to your audience is to cease to exist... PLEASE NOTE: This is key takeaways and analysis of the book and NOT the original book. Inside this Instaread Summary of #AskGaryVee · Overview of the book · Important People · Key Takeaways · Analysis of Key Takeaways About the Author With Instaread, you can get the key takeaways, summary and analysis of a book in 15 minutes. We read every chapter, identify the key takeaways and analyze them for your convenience.
Are you struggling to cut through the noise and convey your message to the marketplace? Become your own media channel and tell your stories like a PR pro! We live in a fast-paced, digital-first world cluttered with brands and individuals telling the world how great they are. It’s no wonder consumers are so cynical and distrustful. They resent being interrupted with meaningless ads, pitches and promotional messages. They simply don’t care about you or your business—because you haven’t given them a reason to. Meanwhile, marketers and PR pros are beginning to accept that many of the methods they’ve been using to reach potential customers and influencers simply don’t work anymore. Bottom line: Standing out, getting noticed and resonating in the marketplace is a growing challenge for businesses and organizations, large and small. Trust and reputation have never been more important in business. Learn how to harness the power of both public relations and content marketing to build recognition, influence and credibility for your business, organization or personal brand. In this book, veteran public relations practitioner and marketing speaker Trevor Young—aka “The PR Warrior”—shows you how to strategically use content marketing for PR to: - Humanize your company or organization - Deepen the connection your brand has with consumers - Grow your influence within the industry you operate - Build familiarity and trust in the marketplace - Connect with the people who influence your clients and customers - Increase new business leads and sales - Reduce the customer’s buying cycle - Make paid-for advertising work harder Written for entrepreneurs, change agents, business leaders, marketers and PR practitioners, Content Marketing for PR is your essential guide to building a visible brand that’s recognized, respected and relevant in today’s noisy social world.
Kickstarter alone has successfully funded over 100,000 crowd funding campaigns. And believe us when we tell you that each crowd funder had to design and implement some creative strategies to meet their goals. But nevermind Kickstarters' clients, what about you? How can you supercharge your crowd funding efforts, sell more crowd funding services or grow your crowd funding portal? Well, “A Better Way To Crowd Fund Directory: The #1 Source For Finding Public Relations & Promo Opportunities For Driving Crowd Funding Success” is the answer. We wrote this essential tool for crowd funding vendors, crowd funding portals, experts, inventors, small business owners, business opportunity seekers and, or entrepreneurs who have heard great things about crowd funding and wish to create their own success story. The ebook catalogues hundreds of media sources, websites, journalists, bloggers and social influencers that will: * Share your message; as well as; * Showcase your projects or expert advice to their followers, viewers, listeners or readers. Use A Better Way To Crowd Fund Directory: The #1 Source For Finding Public Relations & Promo Opportunities For Driving Crowd Funding Success to learn the secret techniques for accessing thousands of additional sources for promoting your crowd funding campaign, expert business, ideas and events including podcasts, blogs, retweet networks, and many more. Reference our sources and implement our strategies immediately—and create your own crowd funding success story. But that is not all. We provide real-life examples of experts that are embracing crowd funding with tremendous success including military veteran and first time author John Lee Dumas who generated $453,803 in pre-orders in just 45 days to finance his book and expert business. Once you have read A Better Way To Crowd Fund Directory: The #1 Source For Finding Public Relations & Promo Opportunities For Driving Crowd Funding Success you will realize that it is more than your standard ebook. It is a dynamic, constantly evolving web and email service that updates you daily with a growing list of: * Online sources that wish to promote your crowd funding projects and business; * Podcast show bookers/producers, radio producers, tv producers, print & online journalists, bloggers and related media sources that are interested in interviewing experts like yourself; * Social media influencers that will retweet or share your announcements free of charge simply by mentioning their account or keyword in your posts; * Event planners that wish to feature you as a keynote or guest speaker; * Websites that wish to feature your crowd funding project(s) or great ideas. With the lessons learned in the A Better Way To Crowd Fund Directory: The #1 Source For Finding Public Relations & Promo Opportunities For Driving Crowd Funding Success you will: * Save thousands of dollars in public relations expenses; * Make money even if your crowd funding campaigns fail; * Generate more retweets, Facebook likes and Google + shares; * Get guaranteed media listings, social media shares & fan support; * Learn how to transform your social media followers into self-replicating virtual sales people whom are rewarded to promote your crowd funding campaign, content, products and services, FOREVER; * Book more on-air (television, radio and podcast interviews); * Identify more speaking & networking opportunities; * Recruit more donors, affiliates and social influencers; * Forge more strategic alliances & build larger opt-in email lists; * And of course, close more business and secure more donations. Choose from the Do-It-Yourself (DIY) Directory Edition, that includes over 150 public relations, media and influencer sources or the Success Kit that includes weekly email and web delivered updates of NEW public relations, media and influencer sources (for 90 days).
“Evan consumes so much content and then knows how to DJ it to inspire people.” —Gary Vaynerchuk, New York Times bestselling author of #AskGaryVee and Jab, Jab, Jab, Right Hook In this bold and empowering guide, entrepreneur and social media sensation Evan Carmichael shares the secret to turbo-charging your path to success on your own terms. With thought-provoking questions and inspiring, instructive examples, Your One Word will help you nail down your personal mottos - the word that captures your purpose and passion. With this operating philosophy in hand, you will then learn how to leverage this powerful tool to create the business and future of your dreams. Aimed at entrepreneurs as well as intrapreneurs, managers, and anyone else who wants to achieve success in a powerfully meaningful way, Your One Word more than just a useful tool. It's also an inspiring and enlightening read.
The indispensable guide to developing a personal brand, building an audience, and nurturing followers, by digital marketing thought-leader Cynthia Johnson. In the modern world, influence is everything and personal branding equals influence. Platform is the why-to, how-to handbook by top expert Cynthia Johnson for everyone who wants to develop and manage a personal brand. In Platform, Johnson explains the process of going from unknown to influencer by achieving personal proof, social proof, recognition, and association. Johnson herself went from an on-staff social media manager to social media influencer, entrepreneur, and marketing thought-leader in just three years using her process of accelerated brand development, continuous brand management, and strategic growth. Fans of #GirlBoss and #AskGaryVee, who wonder how their favorite influencers found their voices and built their audiences, will find the answers here and discover that the process is technical, creative, tactical, and much easier than they might have expected.
From the Reum brothers—former Goldman Sachs investment bankers, successful operators, and investors—comes Shortcut Your Startup, a practical playbook for both aspiring and seasoned entrepreneurs, filled with unconventional yet accessible advice for maximizing your business venture. Courtney and Carter Reum have years of experience in the field, from investing in over 130 companies, including Lyft, Pinterest, Warby Parker, and ClassPass, to driving the success of their own liquor brand, VEEV Spirits. The Reum brothers have learned from every triumph and tribulation, and over the years have developed an effective and easy-to-understand guide to help entrepreneurs through the startup journey from inception to sale. Complete with personal anecdotes and real-life advice from the business playing field, Shortcut Your Startup outlines Courtney and Carter’s ten key “Startup Switchups” that flip traditional advice on its head: · Get into the Trenches · Know if You’re a Speedboat or a Sailboat · Obsessively Take Advantage of Your Unfair Advantages · Do What You Do Best, and Outsource the Rest · Build in Flexibility and a Diversified Focus · Think Milestones, Not Time · Nail It Before You Scale It · 1 Percent Better Is 1000 Percent Better · Gain Buy-in with Heart-Based Momentum · Success Doesn’t Equate to a Successful Exit Whether you’re a veteran entrepreneur looking for new ways to boost performance and reinvent your brand, or an aspiring entrepreneur ready to take a leap of faith, Shortcut Your Startup is essential reading to speed up your success!